Rebranding and concept packaging for urban gardening line at Ace Hardware. Brand promotes a well-being lifestyle and connects urban dwellers back to nature. Packaging system designed with sustainability as a priority and features zero usage of adhesives. Packages fold and self-lock and are also perforated by strips to be repurposed as plant markers.
Semifinalist for 2014 Adobe Achievement Awards in the Packaging Design category
Featured in the Art Center College of Design Student Gallery
Featured on Behance's Packaging Design Served
Featured on Art Center College of Design's Behance Gallery
Featured on Packaging of the World
Final Photography: Jason Ware